To our clients, friends, and partners:
On May 19th, we will retire the name Vertical Search Works and introduce a new brand with a new name, NTENT™. This new direction is a result of a rebranding effort that is designed to better reflect the solutions we offer to the marketplace and the continued growth of our organization. It better communicates our commitment to changing the way that our clients are connecting with consumers in the digital media industry and our expansion into cross-channel solutions designed to make discovering relevant content, easier. As a valued client and partner, we want you to be the first to know.
As part of this rebranding effort, we’ll be rolling out a few new initiatives that we are really excited about (and we hope you’ll be too):
1. We’re using new terms: We’ll stop referring to FeatureLink and we’ll start using the term Marketing with NTENT. Our new marketing suite will help our partners accomplish more than it did before by providing them access to more advertising options through video and mobile.
2. We’re giving our ad units a makeover: We are enhancing the appearance of our ad unit by increasing the image size and cleaning up the layout. It remains text and image based but it looks and performs better!
3. We’re adding video to the mix: Video advertising is one of the most effective ways to heighten engagement with consumers. Therefore, we are expanding our offering by providing our clients with an easy and affordable way to create video ads.
4. We’re promoting content: Our clients provide great content that’s relevant to their consumers’ interests. Our semantic ad matching technology is perfect for promoting your content in relevant places and engaging consumers in an exciting way! (This is in addition to product and service marketing we already offer).
As the digital world becomes increasingly complex across an array of technologies, devices, and screens, our semantic marketing solution will enable our clients to streamline their efforts and flawlessly execute video and mobile online campaigns.
When you visit our website on May 19th you’ll see a new look and a new message. You’ll also find our longstanding commitment to exceptional customer service and digital media excellence. As the experts in digital media and semantic technology, we’ll continue to provide you with the tools, strategy and customer service you rely on to successfully scale your business and create happier customers.
For more than four years we’ve helped our clients develop and execute many of the industry’s most relevant online campaigns by positioning their products and services on our Content Network. We’re proud of what we’ve helped our partners accomplish and we’re committed to building on that success for the future by providing even more relevant and meaningful ways to connect with consumers.
Thank you for giving us the opportunity to serve you and we look forward to helping you accomplish more with NTENT.
CEO & co-Founder